The blog of affiliate marketer HeavyT

Where I get my business cards, and you should too.

Where I get my business cards, and you should too.

May 12, 2011

This past adtech I got new business cards, it was time for an update to my old ones that I’ve had for a couple years. Everyone who got one of my cards loved them and commented on them and how nice they were. A couple even asked me where I got them from. The company I used was called Taste Of Ink. Now Taste of Ink is a full service company. They designed my card gave me a couple revisions, and then printed them. The overall process took a month from start to finish from submitting the initial design form to reviewing the revisions to printing them and getting them delivered. They do offer an expedited service but I choose not to use it. I ordered a sample pack of the types of cards they can do and the different design elements, I’ve included pics of the sample pack below. The service I received was nothing but stellar. They were always in constant contact every stop of the way and always answered my emails within a prompt amount of time. The ability this company has to design and print everything allowed me to keep everything in house. When I first submitted my design proposal they ask about your company, what you want to convey about your company, and any samples in their gallery that you like the design of. They also ask if you have any company logos or previous psd or ai files to help in the design. Design process takes about a week to week and a half and then the printing takes about the same amount of time. Overall I’m very pleased with the results, I really couldn’t be happier. If you are looking for a new redesign of your cards I highly suggest giving these people a try. For 15% of any online purchase on their site use the promo code “maypromo” and that code is valid until...

Vegas after Adtech? Yeah thats where I been.

Vegas after Adtech? Yeah thats where I been.

May 1, 2011

So a couple friends and I decided to head to vegas for a week after adtech, which turned into two weeks. I been chillin working on some projects for others while also working on some personal stuff while here. Tying up loose ends form adtech has been a challenge since I had so much I actually did at this adtech and I’m still not done. Since I been in vegas I been playing hotel hop scotch jumping to a handful of hotels. I’ve stayed in baller two bedroom suites, suites, and single rooms. The places I’ve stayed ranged from 100-1k a night but its nice to be able to experience everything from a normal room to something of luxury and just pure epicness. I’ve stayed at harrahs, mandarin oriental, planet hollywood westgate, planet hollywood, and the palazzo. I must say that out of all the hotels, for my age and being fun planet hollywood westgate had the best room with a 3 person tub in the bedroom and a home theater in the livingroom with projector and full on kitchen. As far as elegance and just the sheer refinement the mandarin oriental was the best with separate elevators, everything handed to you with two hands, and the whole room from the lights tv ac and sound on a touch screen controller. But as far as accommodating, open space, and overall wow factor the palazzo hit it on the head. Some have said that two weeks in vegas is too long but as long as you keep it interesting and work during the day and play at night, two weeks isn’t really a long time. There are so many shows, so many things open, so many places to eat, and just so many things to do with someone if you come with anyone that you really can’t get bored here. It is nice to have someone here with you, friends or SO, but doing two weeks alone wouldn’t cut it for me. Here are some pics of me in vegas and ph westgate and the palazzo. I got a video of the mandarin but I didn’t have time to take...

Are you optimizing? How much revenue are you losing?

Are you optimizing? How much revenue are you losing?

Apr 27, 2011

When it comes to servers, landing pages, and content, optimizing is everything. Finding the best places to host your servers, finding the best places for your content, and finding the best plugins and modules on your servers for delivery. Just recently as I’ve been in vegas since adtech I’ve had some time to sit down and talk to my aff friends about this into some detail. We’ve gone over the datacenter discussion with some talking about liquidweb, others rackspace, some even hostgator and the planet. Whatever your preference is the one thing is common has been performance and optimization. Server wise its good to have a host that have alot of upstream providers, you want to host with someone who is well connected and uses tier 1 bandwidth providers. A lot of the good ones mentioned above are on backbones and can give greater availability and smaller access time for the content you are serving. If you are running a huge buy or advertising on ppv traffic and your host goes down you only really have yourself to blame. I’ve heard countless stories where affs get shitty hosting or don’t really allow themselves to understand the difference between a vps and an actual server and the big differences they have. Content delivery is another thing to consider. With CDN companies popping up all over its worth it to take a look around instead of just staying with a big guy like Amazon s3. There are so many networks out there which can do it better, just because its amazon doens’t always mean they know fully what they are doing. I’ve tested a coupel and found that s3 isn’t the best, its good but who wants to be good when you can be great. Look around there are better cdn’s out there. What http client are you using on your server? What modules have you installed? You’ll hear people talk about nginx, lightspeed, lighttpd, apache, and a couple more but which is better, what if you don’t install the correct caching module? The problem is all of these can be a great strength or it can be a great fault depending on how you configure...

How I prepare for a conference, and what I do that might help you.

How I prepare for a conference, and what I do that might help you.

Apr 10, 2011

One of the things people might have not done is attend a conference before. If you have the time and money I highly suggest it, especially if its an ASW or ASE. Usually the night before I pack my laptop, charging cords and misc cords, grab my business cards, and print out an iternary of my flights car rentals etc and stick it in the bag with me. If its adtech I grab my envelope with my passes in it and stuff it into my bag as well. When packing I usually pack all my dress shirts in bags already pressed and hung on hangers so all I gotta do is take them out and throw them in the closet in the room. This not only keeps the collars fresh and starched but also doesn’t wrinkle everything too much. As far as shoes my dress shoes stay in my bag and I travel with a pair of slip on rubber sole slippers. This makes it easy for security checks you just kick them off and kick them back on. If you ever seen the movie up in the air with george clooney the scene where he describes the quickest way to get through security yeah thats me. I always plan ahead, think wha ti need to take out, how many bins I need etc. For traveling on the plane I usually charge my ipod the night before and make sure I have a fresh battery in my Bose qc15 headphones. For reading material I usually grab the newest copy of Robb Report, if you don’t read it grab a copy if you can find it its the official magazine of internet marketers, affiliate marketers and ballers alike. For instance did you know the robb report did a 4 page spread on a suite in cesars palace that is 30k a night? Trust me it puts the playboy suite at the palms to shame. Anyway as far as flying I usually have a long day of traveling because of where I’m at and where I live, its usually atleast 2 connections but isn’t surprising that today will be 3. Today I’m traveling form IPT to...

Lunch is on me, thanks for the hard work and keep it up.

Lunch is on me, thanks for the hard work and keep it up.

Apr 4, 2011

So one of the companies I’ve been doing some work with had been doing a really good job. Anyone that has dealt with me knows I expect the best and nothing less. I can be a little demanding and I can be cocky as well on a daily basis. If you are offering a service I expect the very best, and I better see it. One thing is this never goes unnoticed by me. This company has been doing a great job, always gets back to me promptly, and in addition I can reach my reps after hours on their cell phones. This as I’ve discussed in previous posts builds a relationship between you and the individuals representing the company. These are the relationships I want to build upon and grow, these are the relationships I want to keep. So in appreciation I decided to buy the whole team that goes anywhere near my account lunch. Granted they live in another state and I might never get to see them, but they know me now, they understand I appreciate what they are doing, and I want them to continue to do a good job. This is a gesture of gratitude for their work and I highly appreciate everything they did for me and will continue to do for me. I didn’t have to do it but I wanted to. The response I got from my rep couldn’t have shown me any more thanks for what I did this april fools afternoon. The pizza party went off without a hitch.  At various times throughout the luncheon, statements could be heard across the office, “EDK is awesome!” and “Blow up that EDK volume!”  30 minutes and 2 belt notches later I looked around and saw satisfied buyers proving the age old theory that a well-fed publisher rep is a happy publisher rep.  Kudos to you sir and thank you for thinking of the people who work hard every day with little praise. No, thank...